US Latinos & podcasts, Oprah´s top shows in Spanish and English around Latinos, 6 minutes new version in Spanish, more actress revelations in Latino podcasts, PodFest LatAm and more...
US Latinos & podcasts, Oprah´s top shows in Spanish and English around Latinos, 6 minutes new version in Spanish, more actress revelations in Latino podcasts, PodFest LatAm and more...
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The most relevant Latino podcasting news this week was, of course, related to Edison Research´s Latino Podcast Listener Report. A portion of pundits is focusing on the "negatives" (mainly the slight decrease in monthly listeners as a sign of post-pandemic fatigue), while others in media are choosing to see the positives (more Latinos have listened to a podcast, and women listenership has considerably increased).
We suggest you download the pdf to check out the data firsthand. Then we recommend you subscribe to LWC Studios´ newsletter to read their highlights.
The editor of this newsletter thinks one aspect that is not being talked about so much is the impact that famous people with a podcast (43%) have on new podcast listeners. Would love to dig more into this data and cross-match with other questions to understand it on different levels. What do you think Gabe? Lets dig-in! ;P
The next most important Latino-podcasting news of the week
This week, Oprah's website shared a list of the best Spanish and Latino podcasts for learning—and laughing. A gallery shows their top 28 podcast recommendations in Spanish and English; no Spanglish it seems.
Scribd launches its first original podcast in Spanish. The 10-episode season will address contemporary issues such as feminism and the future of work through various literary works. Sonoro is producing it, which tells us how serious Scribd is about targeting Latinos.
One of the biggest Mexican radio empires, Grupo Radio Centro, is turning to podcasts to save itself.
The media apparently didn´t cover Podcast Fest Latam :S, which ended yesterday. We only found one story this week and it was published a couple of days before it started.
Check out their Twitter to watch, listen and read some highlights of what happened in this very important event in Chile!
A version in Spanish of Gen-Z Media & Wondery's children's podcast Six Minutes, with more than 150 million downloads, will launch on September 6. Forbes´ article highlights how the Hispanic market in the United States is increasingly important for brands and tells the story behind the creation of the Spanish version of this award-winning podcast.
Melissa Yamel, a standup comedian, told the story of how she was raped by a Mexican comedian in a podcast. It appears the story hasn´t transcended in the media or the legal spheres (extremely angry emoji).
70 years after the iconic Eva Perón died, a podcast based on her trip to Europe on an official mission was released. This was when the figure of Eva transcended borders and the trip became known in the press of the time as "The Rainbow Trip".
One of the top podcasts in Spain, Estirando el chicle, has been under fire for having a feminist that is known to make anti-trans comments in their special summer sessions. They have received threats and insults from people demanding the episode not be published. Here are two interesting takes:
Their take on the matter:
Students from a Guadalajara University launched a science podcast in which they seek to captivate the audience with their humor and casual takes. Hope they can achieve what other science-focused podcasts haven´t in Mexico!
Actress and influencer Martha Higareda told podcast host Karla Diáz how a Latina actress in LA was rude and didn´t want to help her when she came to her for ideas and support to enter Hollywood.
A local Spanish newspaper published a story on the creativity explosion in podcasting and highlights how national companies like Atres Media and Sonora are breaking the algorithm.
Will podcasts kill the video star? This analysis written by a Spanish journalist thinks so.
The story of Uruguay´s first serial killer is being told in a podcast that marks Spotify´s first production in the country along with local La Parla Media. In its first week, it´s number 1 in Spotify´s country chart.
With the news about audiobooks on Spotify, the comparison and contrasts with podcasts have been highlighted in the media, here is a take of what Spotify´s audiobooks can mean for Spanish speakers.
Starring two actors, a fiction podcast focusing on stories around energy fraud in Spain launched this week. It aims at helping understand the electricity bill and how to identify the main abuses committed in the electricity sector.
The promoter of figures such as Salma Hayek, models, opera singers, and other artists, just launched a podcast. Manuel Vera acts as an insider in each episode and shares experiences he has had with famous people.
Another week with an insurance-related podcast showcased in the media. Rafael Bonilla´s, the creator of the MAIO Method (All In One Mediator), podcast aims to provide a continuous training process for insurance brokers and improve their professional performance through a unique loyalty system that increases density to obtain an increase in the number of new referrals. It claims to be the first podcast in Spanish focusing on insurance agents and brokers.
Tennis, soccer, video games, trends, and entertainment are the focus of Bliz Studios, the multiplatform channel dedicated to the production of podcasts. From Twitch to YouTube and Spotify, they are revolutionizing the way of communicating.